Renowned for his eerily accurate forecasts, including the Covid-19 pandemic, the death of Queen Elizabeth II, and even a major Microsoft global outage, Salome has built quite a reputation over the years.
Now, he’s turning his sights on the Duchess of Sussex’s plans to launch the second round of her As Ever lifestyle products.
For those unfamiliar, Markle launched her lifestyle brand As Ever in April, featuring items such as raspberry spread, shortbread cookie mix, and more. So, what does he foresee for Meghan Markle?
‘Living Nostradamus’ predicts future of Meghan Markle’s As Ever brand
Although Meghan Markle’s As Ever products sold out within just half an hour of going live, the reception wasn’t entirely glowing. According to the Daily Mail, the brand received mixed reviews.
After revealing in a podcast episode that the brand was “on pause”, fans have been eagerly pleading for a restock of the lifestyle products she claims are “coming soon.”
Despite the overwhelming demand, Markle has expressed concern that the restocks might annoy her supporters. Just a few weeks ago, she gave a shoutout about restocking her popular jam and hinted that she was taking a step back to reassess the direction of her brand.
Now, the so-called “Living Nostradamus”, Athos Salome, has weighed in on what he believes lies ahead for As Ever.
According to Salome, Markle’s brand was “conceived as an extension of her public image – based on values such as awareness, healing and sustainability.”
However, he cautions that the project may struggle with long-term impact, describing it as one that has “occasional peaks in visibility” but lacks “long-term consistency.”
He further explained that the brand faces a fundamental structural issue, “Although visually aligned with minimalist trends, it lacks symbolic depth and archetypal identity – attributes valued in established brands such as Dior or Loewe.”
‘Living Nostradamus’ Athose Salome reveals Meghan Markle’s motive behind As Ever
Athos Salome also pointed to a deeper, more strategic motive behind As Ever, claiming, “The hidden purpose of the initiative is less commercial and more geopolitical: an attempt to reposition Harry and Meghan on the global influence scene.”
Because some of Markle’s recent ventures have stirred controversy and drawn polarized reactions, Salome predicts a “progressive deterioration of Meghan’s image in the audiovisual media.”
“Even with rebranding attempts focused on women’s issues or social impact, executives and producers already consider her name to be ‘overexposed’,” he noted.
Still, this decline doesn’t mean the end of Markle’s public relevance. According to Salome, a comeback is very much on the horizon, citing her recent appearance on the Cannes red carpet as a sign of what’s to come.
Meghan Markle may turn to spiritual guidance, claims ‘Living Nostradamus’
Athos Salome didn’t just highlight the challenges Meghan Markle might face with her lifestyle brand As Ever, he also made some intriguing predictions about her next moves and suggestions to improve her lifestyle brand.
According to Salome, Markle may turn to esoteric or spiritual guidance as she navigates potential partnerships with luxury brands, with the goal of launching a premium, high-end product line.
He also revealed that behind the scenes, discussions are reportedly taking place with green technology startups, hinting at a broader strategic shift for the brand. “At the same time, negotiations are reportedly underway with green technology startups, signaling a new strategic repositioning,” Salome noted.
Despite these developments, he remains skeptical about the durability of Markle’s public image. “Her image is facing increasing wear and tear, especially in traditional media,” he warned. Salome explained that a lack of symbolic depth in her initiatives, and a perceived disconnect between what she says and what she does, continues to erode her credibility.
Still, the “Living Nostradamus” didn’t stop at just critique. He also offered constructive recommendations for revitalizing the As Ever brand. Among them, forming alliances with reputable, established brands and exploring growth opportunities in emerging markets, particularly in Latin America and Southeast Asia.
With a well-executed repositioning strategy, Salome suggests Markle could regain her footing and even expand her influence globally.
